Home Work Blog About Contact
AI Search Optimization

When the answer engine replies, be the source it cites.

A growing share of searches now end in an AI-generated answer rather than a click. The winners are the brands those systems quote. That is a different optimisation problem — and it is solvable.

AI Overviews AEO / GEO Entity SEO Citations llms.txt Answer formatting
What’s included

Everything in this engagement.

No mystery line items. Here is exactly what we do and why each part earns its place.

Visibility baseline

We measure how often you currently appear in AI Overviews, ChatGPT, Perplexity and Gemini answers for your commercial prompts.

Entity strengthening

Consistent, machine-readable facts about your brand across your site, Wikidata, Crunchbase and your knowledge panel. Language models rely on entity clarity.

Answer-ready content

Content restructured so a model can extract a clean, attributable answer — direct definitions, clear headings, tables, and sourced claims.

Citation building

Presence on the review sites, comparison pages and forums that AI systems pull from disproportionately. Reddit and industry roundups matter more than they used to.

Technical readiness

Schema, llms.txt, clean HTML and crawlability for AI user agents — plus deciding which crawlers you actually want to allow.

Prompt-level tracking

Monthly reporting on share of voice across a fixed prompt set, so you can see whether the work is landing.

60%+
Searches ending without a click
Monthly
Prompt-set tracking
4
Engines monitored
What you get

Deliverables, in writing.

  • Baseline AI visibility report across four answer engines
  • Entity consistency audit and correction plan
  • Content restructuring guidelines for extractable answers
  • Citation-source acquisition plan
  • Monthly AI share-of-voice tracking against competitors
How we work

Our approach.

01

Measure

Fixed prompt set run across engines to establish where you stand today. Without a baseline this is all guesswork.

02

Clarify the entity

Make it unambiguous to a machine who you are, what you do and what you are credible about.

03

Restructure

Rewrite key pages so answers can be lifted cleanly and attributed to you.

04

Earn citations

Get into the sources these systems actually draw from, then track share of voice monthly.

FAQ

AI Search Optimization, answered.

There is overlap — good technical SEO and clear content help both. But the ranking signals differ: AI systems weigh entity clarity, citation breadth and extractability far more heavily than link volume.

Very much. Most answer engines still ground their responses in search results, so organic visibility remains the foundation. This is an additional layer, not a replacement.

No. Nobody can. What we can do is measure your current share of voice, improve the inputs those systems demonstrably use, and report honestly on the movement.

Works well with

Related services.

Ready to grow?

Want to know if AI Search Optimization is your bottleneck?

Send us access. In five working days you get a prioritised audit — yours to keep whether you hire us or not.